ESR Promotion Tool Catalogue 2021

Welcome to the online promotion tool catalogue 2021 of the European Society of Radiology - ESR.

On this page you will find advertisement opportunities for your company on the ESR’s various different platforms/webpages throughout the year and the upcoming Summer Edition / Cube 3.0.

You can reach out to our database of more than 120,000 contacts either by banner advertisements in our ESR mailings (such as ESR News or ESR Journal Highlight Mailings) or by sending out your own eBlast mailing to our database.

Also, the ESR offers you the opportunity to organize events on our streaming platform “ESR Connect” throughout the year.

Just click through this page to get an overview and fill in our online booking inquiry form to get an offer.

If any questions occur, feel free to contact us at promotion@myesr.org and we will be happy to assist and work on individualized solutions whenever possible!

Online Advertisement Options at ESR

Over the last years, the ESR’s online presence has increased significantly with various different informative webpages and online platforms (education, online database with peer-reviewed teaching cases and much more)!

Within this section you will find an overview of the different platforms of our organisation and options for your company to reach out to the respective target groups. The section “Facts & Figures” provides you with an outline of information to make your decisions easier such as page views per month (eg. 1,000,000 page views on average per month in 2020 on our online poster platform EPOS).

myESR.org

The official website of the European Society of Radiology

  • 148,000 page views on average per month in 2020
  • Daily updates of ongoing developments and challenges in the field of radiology
  • International hub for numerous educational activities
  • Comprehensive portal to members’ personal accounts

Advertisement Options:

myesr_Animated Overlay

A graphical content box that appears in the middle of the website page, obscuring the background content, which must be closed (by clicking “X”) to enter myESR.org.
Frequency: the (animated) overlay will appear once every hour to the individual website visitor.

Exclusive Option

Advertising Rate:  
January, April – December, 2021 € 11.500,00 / per month


Technical Specifications: To be provided upon booking
Data Submission: 2 weeks in advance

myesr.org_Top Advert Banner

Image-based advertisement with a prominent position on the landing page myESR.org, linked to your desired destination.

Non-exclusive option (shared with up to 4 other adverts)

Advertising Rate:  
January, April – December, 2021 €   3.200,00 / per month
January, April – December, 2021 €   1.200,00 / per week


Technical Specifications: To be provided upon booking
Data Submission: 2 weeks in advance

myesr.org_Flying Carpet

It is an advertising space that remains in the background, while the content of the webpage is drawn over the advertising space when scrolling through the webpage.
This type of advert leads to a high quality and very attention-grabbing perception of the visitor.

Preferred Subpage to be chosen by company (all subpages, besides congress subpage, are available*).
Best possible position on chosen subpage of myESR.org (position to be decided by ESR).

Advertising Rate:  
January, April – December, 2021 €   2.500,00 / per month


Technical Specifications: To be provided upon booking
Data Submission: 1 week in advance

*Can be booked under section “myesr.org/congress”

myESR.org/congress/summeredition

The Summer Edition subpage of the European Society of Radiology’s official website

  • 22,000 page views on average per month in 2020
  • General information on all important aspects of the Cube 3.0 Summer Edition

Advertisement Option:

myesr.org_Flying Carpet

It is an advertising space that remains in the background, while the content of the webpage is drawn over the advertising space when scrolling through the webpage.
This type of advert leads to a high quality and very attention-grabbing perception of the visitor.

Best possible position on congress subpage of myESR.org (position to be decided by ESR)

Advertising Rate:  
January, April – December, 2021 €   3.000,00 / per month


Technical Specifications: To be provided upon booking
Data Submission: 1 week in advance

ESR society journals

Europe’s leading journals in the field of medical imaging

The ESR publishes its own journals, featuring original articles and meta-analyses on clinical science and research, outcome and patient studies. Each journal has its own website that contains important information for authors, reviewers and anyone interested in our journals.

Some facts about ESR’s journals:

  • More than 1 million journal downloads per year
  • Innovative topics on most actual scientific discoveries
  • Perpetually cited and referred to via ESR newsletters and social media
  • Full electronic access for ESR members
  • Scientific editorial board of well-known experts in the field of radiology
  • Active involvement of the leading European societies in radiology
     

European Radiology - ESR’s flagship journal with an impact factor of 4.101

Insights into Imaging - ESR's gold open-access journal dedicated to educational articles

European Radiology Experimental - The youngest member of the ESR journal family, providing a forum for basic scientific discoveries, novel approaches and techniques in experimental settings

Advertisement Option:

Journal_Animated Overlay

A graphical content box that appears in the middle of the website page, obscuring the background content, which must be closed (by clicking “X”) to enter Society Journal pages.
Frequency: the (animated) overlay will appear once every hour to the individual website visitor.

Important: May only be booked in combination with Animated Overlay on myESR.org

Advertising Rate:  
January - December, 2021 €    800,00 / per month


Technical Specifications: To be provided upon booking
Data Submission: 2 weeks in advance

connect.myESR.org

The online channel for live streaming & on demand content of the European Society of Radiology

ESR Connect features an online streaming channel, including lecture recordings from previous educational courses, congresses, webinars and much more. Besides a collection of videos on demand, this platform broadcasts a live channel for ongoing events worldwide as well.

  • 283,000 page views on average per month in 2020
  • The platform of all ESR broadcasts (live & on demand)
  • Continued access to scientific and educational highlights of the European Congress of Radiology (ECR)
  • Interface for educational material in various subspecialties
  • Spotlighting the most prominent speakers in radiology

Advertisement Options:

ESR Connect_Animated Overlay

A graphical content box that appears in the middle of the website page, obscuring the background content, which must be closed (by clicking “X”) to enter connect.myESR.org.
Frequency: the (animated) overlay will appear once every hour to the individual website visitor.

Advertising Rate:  
January, April – December, 2021 € 15.000,00 / per month
January, April – December, 2021 €   3.500,00 / per week


Technical Specifications: To be provided upon booking
Data Submission: 2 weeks in advance

ESR Connect_Top Advert Banner

Image-based advertisement with a prominent position on the landing page connect.myESR.org, linked to your desired destination.

Non-exclusive option (shared with up to 3 other adverts)

Advertising Rate:  
January, April – December, 2021 €   4.500,00 / per month
January, April – December, 2021 €   1.500,00 / per week


Technical specifications:
Data Submission: 1 week in advance

Eurorad

ESR’s online radiological teaching case database

The largest peer-reviewed radiological teaching case database on the internet offers readers access to a wealth of medical information and imaging data, whose accuracy and quality have been validated by some of the most experienced radiologists in Europe.

eurrorad

 

  • Currently 7,000 published cases in various fields of medical imaging
  • 92,300 page views on average per month in 2020
  • Unique educational tool for radiologists, radiology residents and students worldwide
  • Featuring highly interesting radiological case reports
  • Free submission for everyone

Advertisement Options:

Eurorad_Animated Overlay

A graphical content box that appears in the middle of the website page, obscuring the background content, which must be closed (by clicking “X”) to enter eurorad.org.
Frequency: the static overlay will appear once every hour to the individual website visitor.

Advertising Rate:  
January – December, 2021 €    4.200,00 / per month


Technical Specifications: To be provided upon booking
Data Submission: 2 weeks in advance

Eurorad_Avert Side Banner

Image-based advertisement with a prominent position on the website page, linked to your desired destination.

Advertising Rate:  
January – December, 2021 €    2.500,00 / per month


Technical Specifications: To be provided upon booking
Data Submission: 1 week in advance

EPOS

The online database for electronic posters

EPOS™, the Electronic Presentation Online System, is the European Society of Radiology's online database for electronic posters from ECR 2003 onwards. Since its inception in 2003 - which was visionary for its time - many thousands of posters have been submitted to EPOS, where they are permanently available.

epos

 

  • 1,000,000 page views on average per month in 2020
  • More than 30,000 posters from ECR 2003 onwards, as well as RANZCR, SERAM, ESSR, ESTI, ESCR and EuroSafe Imaging
  • Melting pot of research work across the borders
  • Free of charge access and viewing
  • Forum for most actual scientific discoveries

 

Advertisement Options:

EPOS_Animated Overlay

A graphical content box that appears in the middle of the website page, obscuring the background content, which must be closed (by clicking “X”) to enter epos.myESR.org.
Frequency: the static overlay will appear once every hour to the individual website visitor.

Advertising Rate:  
January – December, 2021 € 25.000,00 / per month


Technical Specifications: To be provided upon booking
Data Submission: 2 weeks in advance

EPOS_Advert Banner Front Page

Full width image-based advertisement with a prominent position on the front website page, linked to your desired destination.

Advertising Rate:  
January – December, 2021 € 12.500,00 / per month


Technical Specifications: To be provided upon booking
Data Submission: 1 week in advance

EPOS_Advert Side Banner_Poster Viewing Page

Image-based advertisement with a prominent position aside the individual poster content.

Advertising Rate:  
January – December, 2021 €   4.500,00 / per month


Technical Specifications: To be provided upon booking
Data Submission: 1 week in advance

Education on Demand

The ESR e-learning platform

Education on Demand offers selected content and accredited online learning.

eod

 

  • 48,000 page views on average per month in 2020
  • Literature and video-based courses
  • Self-assessment options
  • Ideal and flexible supplement to live events
  • CME accredited e-Learning content

Advertisement Option:

EdOD_Animated Overlay

A graphical content box that appears in the middle of the website page, obscuring the background content, which must be closed (by clicking “X”) to enter learn-myesr.talentlms.com.
Frequency: the static overlay will appear once every hour to the individual website visitor.

Advertising Rate:  
January – December, 2021 €   4.500,00 / per month

 

Technical Specifications: To be provided upon booking
Data Submission: 2 weeks in advance

ESR Job Platform

The official Job Platform of the ESR

The ESR Job Platform enables companies from the medical field to advertise vacancies on the platform and to connect with members and friends of the European Society of Radiology.

  • 2,000 page views on average per month in 2020
  • Specific job advertisements
  • Establishment of direct contact between medical companies and applicants

Advertisement Options:

A content-based job advertisement, including the company logo and basic design options published on the ESR job platform for 8 weeks.

Further details will be provided upon request.

Advertising Rate:  
Online for 8 weeks €      490,00 / per job advert basic

 

A content-based job advertisement with advanced design options published on the ESR job platform for 8 weeks. The advert is given a premium status and a prioritized placement in search results.

Further details will be provided upon request.

Advertising Rate:  
Online for 8 weeks €      690,00 / per job advert premium

 

ESR Social Media

Reach out to a professional network of more than 17,000 followers of our dedicated LinkedIn page and share your content by publishing an article, image or video.

  • Comprehensive support from our Social Media team
  • Scheduling recommendations, text optimisation, monitoring and performance statistics (on request)
  • Creative solutions and a range of multimedia expertise (sur-charge)

Please note: Pure advertising content will not be considered. All content on the ESR LinkedIn page needs to conform to the ESR‘s standards of quality.

Advertising Rate:  
Before/During/After Summer Edition (June 21-July 9, 2021) €   1.000,00 / per update
During the year 2021 €      800,00 / per update

 

Reach out to over 192,000 followers of our ESR Facebook page and take the opportunity to feature your promotional texts, links, images and/or videos on one of the most active and followed imaging pages worldwide.

  • Comprehensive support from our Social Media team
  • Scheduling recommendations, text optimisation and monitoring
  • Creative solutions and a range of multimedia expertise (sur-charge)

Please note: Pure advertising content will not be considered. All content on the ESR Facebook page needs to conform to the ESR‘s standards of quality.

Advertising Rate:  
Before/During/After Summer Edition (June 21-July 9, 2021) €   1.500,00 / per update
During the year 2021 €      800,00 / per update
 

 

Reach out to over 5,500 followers on the ESR Instagram account and take the opportunity to share your content with our fanbase through image or video-based advertisements.

  • Comprehensive support from our Social Media team
  • Scheduling recommendations, text optimisation and monitoring
  • Creative solutions and a range of multimedia expertise (sur-charge)

Please note: Pure advertising content will not be considered. All content on the ESR Instagram account needs to conform to the ESR‘s standards of quality.

Advertising Rate:  
Before/During/After Summer Edition (June 21-July 9, 2021) €      800,00 / per update
During the year 2021 €      500,00 / per update
 

 

Industry Mailings (eBlasts) & Advertisement Options in ESR Mailings

ESR Journal Highlight Mailings

The monthly ESR Journal Highlight mailing is sent to all ESR members and provides a small summary of the best and most read articles from the latest issues of the ESR Journals.

  • Average impressions: 27,144
  • Average clicks: 80

Adertisement Option:

Image-based advertisement with a prominent position in one of the ESR Journal Highlight Mailings.

Best possible position (to be assigned by ESR)

Advertising Rate:  
Two banners available per mailing / once per month €   1.500,00 / per banner


Technical Specifications:

  • Dimensions: 640x170 px or 640x200 px
  • Resolution: 75–100 dpi
  • Type: jpg
  • Max. file size: < 100 kb
  • Can also be a GIF (max. file size applies)
  • Link (e.g. website URL)

Please note: corners of the graphic will be slightly rounded.

Data submission: 10 days prior to mailing date

Summer Edition / Cube 3.0 - Mailings

A number of Summer Edition / Cube 3.0 mailings will be sent to the entire ESR database to promote the upcoming summer event and to inform about the latest updates.

Available Mailings:

  • Registration open & preliminary Programme available (approx. circulation date: Mid-May, 2021)
  • Final programme available (approx. circulation date: end of May/ beginning of June, 2021)
  • Industry Highlights (approx. circulation date: beginning of June/Mid-June, 2021)
  • Summer Edition Highlights (approx. circulation date: beginning of June/Mid-June, 2021)
  • Approximately 120,000 recipients

Advertisement Option:

Image-based advertisement prominently positioned in the Summer Edition / Cube 3.0 mailing.

Best possible position (to be assigned by ESR)

Advertising Rate:  
May - June, 2021 / Two banners available per mailing €   2.500,00 / per banner


Technical Specifications:

  • Dimensions: 640x170 px or 640x200 px
  • Resolution: 75–100 dpi
  • Type: jpg
  • Max. file size: < 100 kb
  • Can also be a GIF (max. file size applies)
  • Link (e.g. website URL)

Please note: corners of the graphic will be slightly rounded.

Data submission: 10 days prior to mailing date

Summer Edition / Cube 3.0 – Get Ready / Login Instructions

The Get Ready Mailing will be sent to the entire ESR database on June 28, 2021, a few days before the start of the event. The mailing includes the login instructions to guarantee each attendee a smooth start into the event.

  • Approximately 120,000 recipients

Advertisement Option:

Image-based advertisement prominently positioned in the ECR 2021 mailing.

Best possible position (to be assigned by ESR)

Advertising Rate:  
Two banners available per mailing / 1 mailing (to be sent out prior to Summer Edition / Cube 3.0) €   2.800,00 / per banner


Technical Specifications:

  • Dimensions: 640x170 px or 640x200 px
  • Resolution: 75–100 dpi
  • Type: jpg
  • Max. file size: < 100 kb
  • Can also be a GIF (max. file size applies)
  • Link (e.g. website URL)

Please note: corners of the graphic will be slightly rounded.

Data submission: 10 days prior to mailing date

Summer Edition / Cube 3.0 – Daily Content Alert

During the Summer Edition / Cube 3.0, a Daily Content Alert mailing is sent out to all registered participants each day to provide attendees with a general overview of the upcoming programme and key topics of the day.

  • Up to approximately 1,000 recipients

Advertisement Option:

Image-based advertisement prominently positioned in the Summer Edition / Cube 3.0 Daily Content Alert Mailing.

Best possible position (to be assigned by ESR)

Advertising Rate:  
Two banners available per mailing / 1 mailing per event day €   2.800,00 / per banner


Technical Specifications:

  • Dimensions: 640x170 px or 640x200 px
  • Resolution: 75–100 dpi
  • Type: jpg
  • Max. file size: < 100 kb
  • Can also be a GIF (max. file size applies)
  • Link (e.g. website URL)

Please note: corners of the graphic will be slightly rounded.

Data submission: 10 days prior to mailing date

Summer Edition / Cube 3.0 – Thank you Mailing

The Thank you Mailing is sent to all registered participants of the Summer Edition / Cube 3.0 shortly after the event on July 5, 2021.

  • Up to approximately 1,000 recipients

Advertisement Option:

Image-based advertisement prominently positioned in the ECR 2021 mailing.

Best possible position (to be assigned by ESR)

Advertising Rate:  
Two banners available per mailing / 1 mailing to be sent out after Summer Edition / Cube 3.0 €   2.500,00 / per banner


Technical Specifications:

  • Dimensions: 640x170 px or 640x200 px
  • Resolution: 75–100 dpi
  • Type: jpg
  • Max. file size: < 100 kb
  • Can also be a GIF (max. file size applies)
  • Link (e.g. website URL)

Please note: corners of the graphic will be slightly rounded.

Data submission: 10 days prior to mailing

eBlast

Delivery of your content from a dedicated myESR e-mail address

The ESR will send your eBlast file to all or specific groups of ESR members and non-members. Addresses can be filtered by country/profession/field of interest as desired.

  • Up to 200,000 recipients possible
  • Professional support from ESR staff
  • Minimum order value of €1,500 excl. VAT
  • Flexible in delivery date and time
  • Ideal access to a specific target market
  • eBlast designed in your very own corporate identity
  • Average Opening Rate: 31%
  • Average CTOR 6%

Advertisement Option:

Based on the number of addresses, the costs for an eBlast will be according to the list below.
The ESR will be pleased to share the list of categories you may choose from upon request.

Mailing date: Please inform the ESR upon your booking inquiry on your preferred mailing date (plus 2 plausible alternative dates).

EBlast_Table Price Overview


Technical Specifications: To be provided upon booking.
Data Submission: 2 weeks in advance

Industry Participation at the Summer Edition / Cube 3.0

Simulator Flashlights

Throughout the event, companies will have the option to have their simulators and devices presented and demonstrated during the Simulator Flashlights for a surcharge. During our Simulator Flashlights, devices and simulator activities will be filmed by a professional film team and streamed for our online audience. Our tutors and Cube 3.0 coordinators (such as Christian Loewe from Vienna/AT and Maximilian de Bucourt from Berlin/DE) will be working and introducing the materials that are being worked with, giving the respective companies an increased visibility.

Rate:  

During Summer Edition / Cube 3.0

€   2.500,00 / per session

Partnering companies will also have the opportunity to receive the respective video material of their device presentation during the Simulator Flashlights for their own usage after the end of the event.

Rate:  

Recording of 1 “Simulator Flashlight” session

€   1.000,00 / per recording

News & Innovation

A brand-new session format called „News & Innovations“ will entail opportunities to participate for our esteemed industry partners and offers advanced visibility for the participating companies among the participants of the Cube 3.0 Summer Edition!

This format will include a mixture of company video clips, interviews with industry representatives as well as interviews with further interesting stakeholders.

If you would like to receive further detailed information or discuss your ideas for a possible participation in the new meeting format, please send an email to promotion@myesr.org and we will be happy to assist you.

Rate:  

1 "News & Innovation” session

€   6.500,00 / per session

Lunch-time Symposia

During the Summer Edition / Cube 3.0 industry partners will have the chance to host pre-recorded lunch-time symposia in between demonstrations and scientific sessions and present their content directly to the participants of the event.

  • 25 minutes time slot
  • Pre-recorded symposium
  • Secondary slotting by company, once “Regular” symposia slotting is finalized (allocation on first-come first-serve basis)
  • SY recording will remain available in on-demand channel on streaming platform ESR Connect

Access:

  • Complimentary registration for symposium speakers and moderators
  • Unlimited access for own company representatives to watch symposium

Promotion:

  • 1 social media posting related to the SY on one of the ESR’s social media channels (Facebook, LinkedIn, Instagram)

  • Logo placement on streaming page on ESR Connect

Statistics:

  • Demographic data of live symposia participants
  • Contact details of all participants who agreed to share their data (salutation, first name, last name, email address, company/institution, city and country) – the email addresses are for one-time use only (ESR General Terms & Conditions apply).
  • Total number of on-demand SY viewers in July 2021 
Rate:  

Symposium “Compact” à 25 minutes

€      9.500,00 / per symposium
  • 50 minutes time slot
  • Pre-recorded symposium
  • Slotting depends on programme but will take proposals by company into consideration (allocation on first-come first-serve basis)
  • SY recording will remain available in on-demand channel on streaming platform ESR Connect

Access:

  • Complimentary registration for symposium speakers and moderators
  • Unlimited access for own company representatives to watch symposium

Promotion:

  • 1 advert banner related to the SY in one of the ESR’s Daily Content Alert mailings.
  • Logo placement on streaming page on ESR Connect

Statistics:

  • Demographic data of live symposia participants
  • Contact details of all participants who agreed to share their data (salutation, first name, last name, email address, company/institution, city and country) – the email addresses are for one-time use only (ESR General Terms & Conditions apply).
  • Total number of on-demand SY viewers in July 2021

Rate:

 

Symposium “Compact” à 50 minutes

€       12.500,00 / per symposium

Sponsoring Opportunities @ Summer Edition / Cube 3.0

During the Summer Edition / Cube 3.0, numerous on-site demonstrations of devices will take place in Vienna. To ensure that all participants who join the event virtually do not miss any of the on-site sessions, the "Box of IR" was created.

The “Box of IR” is a brand-new feature which aims at enabling our online attendees to participate in hands-on sessions from home while a tutor demonstrates the respective tasks in the stream.

Further information on sponsoring opportunities for the “IR Box” will be shared upon request only.

As the Summer Edition / Cube 3.0 will be held as a hybrid event with partial on-site participation, ECR is pleased to announce that a side event is also currently planned for all participants who will attend this year's summer event in person in Vienna.

If you are interested in sponsoring the on-site event during Summer Edition / Cube 3.0, please contact us at promotion@myesr.org and we will be pleased to provide you with further information regarding the side event and sponsorship costs.

Education on ESR Connect

Your opportunity to organise an online event of 45 – 60 minutes on ESR Connect, the streaming platform of the European Society of Radiology throughout the year! You can organise an event, similar to a satellites symposium or workshop during the ECR or join forces with the ESR!

Depending on the desired format, you may propose topic/s (and include speaker proposals) for an ESR Connect episode. If desired and needed, ESR will assist with input and possible suggestions, which will then be discussed together with the company. The organization of the event itself, including inviting/contacting speakers, speaker rehearsals and technical support, can be handled by ESR.

Accreditation: If you wish to have your episode accredited with CMEs please be informed that UEMS regulations such as the adjustment of company visibility must be met.

Please contact promotion@myesr.org for more details and cost information.

Booking Inquiry Form

Interested in any of the advertisement options above? Please let us know what options you are particularly interested in by filling in our booking inquiry form and we will get back to you with an offer.

If you have any questions to our promotion tools, please feel free to contact us at promotion@myesr.org and we will be happy to assist and work on individualized solutions whenever possible!